About Us...

Monroe is a mother-daughter luxury label inspired by the golden age of glamour. Our collection is a tribute to the women who shaped a generation - not only through their beauty, but through their confidence, elegance, and timeless style.

We're Martine and Tia, co-founders of Monroe. With a deep love for classic fashion, and after relocating from Ireland to Cape Town, it's been our dream to create a collection inspired by the icons we've always admired - Marilyn Monroe, Audrey Hepburn, and Grace Kelly.

Working alongside talented local artisans, we've poured our hearts into crafting pieces that feel both exclusive and personal - made with love in the city we now proudly call home.